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What are the basics of digital marketing?

One of the most commonly used terms among business owners today is “digital marketing strategy”. It is one of the best marketing techniques to boost their b...
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What Benefits Can You Achieve Through Digital Marketing?

Advantage Attorney Marketing is a full-service attorney marketing agency and legal technology solutions provider exclusively serving lawyers, law firms, and oth...
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How Is SEO Related to Digital Marketing?

SEO and Digital Marketing SEO and Digital Marketing are tightly related. Yes, SEO is about optimizing your website for search engines. But it’s also about opt...
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Why Is Building A Personal Brand So Important For Your Law Practice?

Reputation Management: Is building a personal brand important for law firms? The legal industry is an extremely competitive industry. You need to make an effort...
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Can Content Marketing Help With SEO for Law Firms?

Law Firm Search Engine Optimization (SEO) It is a common misperception that when law firms create a blog on their website, this is referred to as content market...
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Can lawyers advertise on TV?

Ads for TV Are you a lawyer looking to expand your law firm? The most effective way to accomplish this is to improve your product placement and lead generation ...
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6 Ranking Factors for Local Service Ads and How to Dominate Them

When it comes to Local Service Ads (LSA), it is not just about how much you spend that determines if and how often you will appear in the top three. Google cons...
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Mistakes in Your Law Firm's Online Marketing Plan

If your website and digital channels are up but you are not getting any calls or inquiries from prospective clients, you might not be getting the most out of yo...
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Back to Basics: Doing Search Engine Marketing Right

One thing that people tend to forget about content marketing is that your potential clients will not Google a particular attorney. Legal searches are non-brande...
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