Free download
Law Firm Content Writer's Guide
Train writers to win classic SEO and AI citations without fluff.
Resources
Resources
Guides, field notes, and downloads for managing partners who want AI-era visibility without the hype deck.
01 — Featured
Start here. Free to download.
Conversion-ready landing pages. Grab the PDF, then book a session if you want it applied to your firm.
Free download
Get Found. Get Chosen.
Local SEO ranking factors for law firms in 2026 — map pack, GBP, and local AI answers.
02 — Guides
More field notes
Guide
Get Cited or Get Forgotten
How law firms show up in AI answers — and the 90-day playbook to get cited.
Guide
The Attorney's Guide to Reddit
How to participate on Reddit without getting banned — and why AI search surfaces those threads.
01 — Featured
Start here
“Choose your rat wisely.”
AI
Two RATs Walk Into Your AI Stack
A field guide to the best and worst three-letter acronym in AI — written for attorneys who would rather understand the tech than get eaten by it.
How Law Firms Can Survive the Shift to AI Search
When clients ask ChatGPT instead of scrolling ten blue links, your content strategy has to change.
Removing Negative Reviews from GBP
What you can flag, what you should reply, and the PDF guide you can keep.
The Attorney's Guide to Reddit
Show up without getting banned. Write like a human. Feed AI the answers worth citing.
Local SEO Ranking Factors 2026
Map pack, reviews, citations, and AI local answers — the stack we still run every month.
Reddit Playbook for Law Firms
Ethics-aware participation checklist for attorneys who want signal, not spam.
Negative Reviews Field Guide
The full PDF on handling one-star Google reviews without lighting your brand on fire.
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